Friday, 1 December 2017

Buttercream Frosting Market Global Industry Analysis

Buttercream Frosting Market was worth USD XX billion in 2016 and estimated to be growing at a CAGR of XX%, to reach USD XX billion by 2021.



Buttercream (also known as butter cream, butter icing, and mock cream) is a type of icing or filling used inside cakes, as a coating, and as decoration. In its simplest form, it is made by creaming butter with powdered sugar, although other fats can be used, such as margarine or lard.

Frosting is a thick and fluffy coating of cream or butter. Icing is a thin and sugary glaze spread that hardens on cooling. They are both used for decorating cakes, muffins and pastries.


The Global Buttercream Frosting market is driven by the rising demand, increase in urbanization leading to higher availability of bakeries. However, health concerns are a major factor restraining market growth. Therefore, to attract the health conscious populace, the vendors introduced healthier varieties with lesser fat content. Also, the rapid growth in home baking also acts as a restraint on market growth as it reduces the demand for packaged Buttercream Frosting.


The Global Buttercream Frosting market is segmented on the basis of type and distribution channels. On the basis of type, the market is segmented into American, Swiss, French and Italian buttercream frostings. On the basis of distribution channel, the market is distributed among online sales, supermarkets/hypermarkets, convenience stores and others.


The market has also been geographically segmented into North America, Europe, Asia-Pacific, Latin America and Middle-East & Africa. In 2015, Europe led the global Buttercream Frosting market in terms of market share. The market share in North America has dwindled owing to the rising incidence of obesity in the region coupled with increasing consumer health awareness. The market for these Buttercream Frosting in Asia-Pacific area is amplifying because more of consumption. The Asia-Pacific and other rising nations are foreseen to develop at a quick pace in the Buttercream Frosting market in the following years when compared with the seasoned markets of developed regions.
The major players operating in the Global carbonated drinks industry include Rich Product, Betty Crocker, CSM Bakery Solutions, Pinnacle Foods, Wilton Industries, Dawn Food, Real Good Food and Lawrence Foods.

Scope of the Report
·      Regional and country-level analysis and forecasts of the study market; providing Insights on the major countries/regions in which this industry is blooming and to also identify the regions that are still untapped
·      Segment-level analysis in terms of technology, component, and type along with market size forecasts and estimations to detect key areas of industry growth in detail
·      Identification of key drivers, restraints, opportunities, and challenges (DROC) in the market and their impact on shifting market dynamics
·      Study of the effect of exogenous and endogenous factors that affect the global market; which includes broadly demographic, economics, and political, among other macro-environmental factors presented in an extensive PESTLE Analysis
·      Study the micro environment factors that determine the overall profitability of an Industry, using Porter’s five forces analysis for analysing the level of competition and business strategy development
·      A comprehensive list of key market players along with their product portfolio, current strategic interests, key financial information, legal issues, SWOT analysis and analyst overview to study and sustain the market environment
·      Competitive landscape analysis listing out the mergers, acquisitions, collaborations in the field along with new product launches, comparative financial studies and recent developments in the market by the major companies
·      An executive summary, abridging the entire report in such a way that decision-making personnel can rapidly become acquainted with background information, concise analysis and main conclusions
·      Expertly devised analyst overview along with Investment opportunities to provide both individuals and organizations a strong financial foothold in the market

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